GOLD PRIZE

	Nick Jinkinson / UNITED KINGDOM
	He is an Industrial Design Manager within Motorola's UK Design Centre. He previously held positions within Motorola as Senior Industrial Designer, with Studio Platform as Creative Director and with Philips Design as Industrial Designer. He was educated at Northumbria University and Royal College of Art.
Traditional photochromic eyewear suffers from the problem that the overall design of the eyewear is usually biased towards one typology: normal glasses or sunglasses. When in tinted mode, normal glasses do not look like convincing sunglasses and therefore can appear compromised. This limits the appeal, which considering how practical it is, is a great shame. Switch addresses this by making a more complete transformation between states. Rather than just the lenses reacting to light, the arms and nose bridge do also, making a distinction between 100% normal glasses and 100% sunglasses.